Last Revised: October 7, 2019

CityGuyd AR Inc. (“CityGuyd”, “our”, “we” or “us”) respects the privacy of and is committed to protecting the personal information that is collected from or shared by:

(i) visitors to our website located at (respectively, the “Visitors” and “Website”); and
(ii) users of the CityGuyd real-world augmented reality mobile application (respectively, the “App Users” and the “CityGuyd App” or “App”).
The Visitors and App Users are also referred to collectively in this document as “User(s)”, “you” and/or “your.”

About our Privacy Policy

This Privacy Policy (the “Privacy Policy”) applies when you visit or use our Website and other services that refer or link to this Privacy Policy, including when you use the CityGuyd App, and is intended to describe our practices regarding the information we may collect from Visitors and App Users or to which we may have access when Visitors and App Users use or interact with the Website, the CityGuyd App, and any services we may provide thereby (respectively, the “CityGuyd Properties” and the “Services”), the manner in which we may use such information, and the options and rights available to you.
This Privacy Policy may be supplemented by additional privacy statements, terms or notices provided to you.


We do not collect any Personal Information from you or related to you without your approval, which is obtained, inter alia, through your active acceptance of this Privacy Policy. IF YOU DISAGREE TO ANY TERM PROVIDED HEREIN OR OTHERWISE CANNOT LAWFULLY MAKE SUCH ABOVEMENTIONED REPRESENTATION, YOU MAY NOT ACCESS THE CITYGUYD PROPERTIES OR USE THE SERVICES.
PLEASE NOTE: you are not obligated by law to provide us with any personal information about you or about any other App User associated with your Account.


We may collect, access and/or process several types of data and information:
a. The first type of information is non-identifiable and anonymous information (“Non-personal Information”). We are not aware of the identity of the individual from whom we have collected the Non-personal Information. Non-personal Information which is being gathered consists of aggregated, statistical or otherwise any technical information and behavioral analysis which is not associated with any identified or identifiable individual. Such Non-personal Information may contain, among other things, aggregated information concerning Users’ device model, operation system and browsers, other technical information regarding devices used by Users to access the CityGuyd App and Website such as language, time zone and mobile operator, duration of usage of the CityGuyd Properties and Services, and clickstream.
b. Other type of information is information related to an identified or identifiable living individual, or such information that, with reasonable efforts, or together with additional information we have access to, enables the identification of an individual (“Personal Information”). For the avoidance of doubt, any Non-Personal Information connected or linked to any Personal Information shall be deemed as Personal Information as long as such connection or linkage exists.
The Personal Information that we may collect and process, consists of the following types of information:
Users’ contact information if voluntarily provided by Users through the Website’s “contact us” or subscribe options. Information collected when installing the CityGuyd App on your mobile device, such as a unique device identifier or unique device token generated by CityGuyd, device type, operating system (including version and settings), as well as device screen resolution and keyboard language, all in accordance with this Privacy Policy, which is necessary in order to provide you with the Services.
Information voluntarily and actively provided by Users as part of their subscription or registration (as made available by CityGuyd) to the CityGuyd Properties and Services, such as their full name, App login credentials such as user name and password, location, email address, etc.
Information collected from you through your access and use of the CityGuyd App and Services, such as your IP address, tokens of social networks you choose to connect to your account (as described below), information regarding your clicks, views and engagement with the Services and with advertisements we may display on the Service, information concerning your traffic to and from the Services, your referral URL, our communications with you, your historical map searches on the Services, information about your use and interaction with the Services, including the duration of such use (session logs), as well as in-app settings such as profile pictures and App Users’ personal experience and feedback submitted to us.
Geo-location information and other device sensors data, such as your present geo-location and historical route or travel information (for example, routes and times of travel from one landmark or point of interest to another) in order to provide you with the Services. When using the CityGuyd App, we collect detailed location including GPS signals and other necessary device sensors data such as gyro/oscilloscope sent by your mobile device on which the Service is installed and activated.PLEASE NOTE THAT CITYGUYD COLLECTS YOUR LOCATION DATA EVEN WHEN YOU ARE NOT USING THE MOBILE APPLICATION TO PERSONALIZE THE SERVICES AND MAXIMIZE YOUR EXPERIENCE AND TO DEVELOP AND ENHANCE OUR TOUR GUIDE AND INFORMATION SERVICES. YOU MAY CHOOSE TO DISABLE AND OPT-OUT FROM THIS BACKGROUND COLLECTION OF DATA UNDER THE MOBILE APPLICATION’S PRIVACY SETTINGS SCREEN.
Information that is provided to us by potential job candidates, when they apply for work with us by submission of application through the Website.


There are two main methods we use:
a. We collect information automatically through your use of the CityGuyd Properties and Services. In other words, we are aware of Visitors’ and App Users’ usage of the CityGuyd Properties and Services, and may gather, collect and record the information relating to such usage, including by using our third party service providers as detailed in Section 7 (Sharing Information with Third Parties) below, by issuing a unique install ID (associated with the specific installation of the CityGuyd App), and by using “cookies” and other tracking technologies, as further detailed in Section 12 below.
b. We collect information which you provide to us voluntarily. For example, we collect the Personal Information that our Users provide us when registering or subscribing to our CityGuyd Properties and Services or when contacting us through the “contact us” option on the Website, etc. We also collect experience feedback provided to us by App Users pertaining to their individual user experiences.
c. Social Media. We may allow you to share information with social platforms or use social platforms to create your account or to connect your account with the respective social platforms. Those social platforms may give us automatic access to certain Personal Information retained by them about you (e.g., name, profile picture, email, etc.). You control the Personal Information you allow us to have access to through the privacy settings on the applicable social platforms and the permissions you give us when you grant us access to the Personal Information about you retained by the respective social platforms.
By associating an account managed by a social platform with your CityGuyd account and authorizing us to have access to this information, you agree that we can collect, use and retain the information provided by these social platforms in accordance with this Privacy Policy.
PLEASE NOTE – If you give us Personal Information about someone other than yourself, you must do so only with that person’s express authorization or such person’s legal guardian’s express authorization (in the case of a minor). You should inform such persons or legal guardians how we collect, use, disclose, and retain their Personal Information according to this Privacy Policy before you provide us with their Personal Information.


a. Legal basis for collecting and processing of Personal Information. We collect, process and use your information for the purposes described in this Privacy Policy, based at least on one of the following legal grounds:
When performing an agreement with you: Your information may be processed on the basis that such processing is necessary for the establishment and performance of our contractual engagements with you. Under such engagement, we provide Visitors and App Users with access and use of the CityGuyd Properties and Services, maintain and improve the CityGuyd Properties and Services, develop new services and features for our Users, and personalize the CityGuyd Properties and Services in order to provide Users with a better user experience and enhanced performance.
Legitimate interests: We process your information for our legitimate interests while applying appropriate safeguards that protect your privacy. This means that we process your information for things like detecting, preventing, or otherwise addressing fraud, abuse, security, usability, functionality or technical issues with our CityGuyd Properties and Services; protecting against harm to the rights, property or safety of our App Users or the public as required or permitted by law; enforcing and defending against legal claims, including investigation of potential violations of this Privacy Policy; and in order to comply and/or fulfill our obligations under applicable laws, regulation, guidelines, industry standards and contractual requirements, legal process, subpoena or governmental request, as well as our various terms of use or other agreements to which you are a party.
With your consent: Through this Privacy Policy we ask for your active and informed consent to process certain portions of your information for specific purposes and you have the right to withdraw your consent at any time, as specified in Section 8 below.b. Personal Information is collected in order to:
Provide, improve and operate our CityGuyd Properties and Services;
Verify the identity of our App Users for correct provisioning of access to and use of the CityGuyd Properties and Service and, in general, management, development and fulfillment of the relationship;
Gain statistical data and discover trends in our mobile reality augmentation process;
Improve the accuracy of the Services by running machine learning algorithms on collected and aggregated data;
Send you updates, notices, notifications, announcements, and additional information related to the CityGuyd Properties and Services;
Provide our Users with technical assistance and support and to handle requests and complaints, and collect feedback in connection with the performance of the Services;
Display or send the most relevant marketing and advertising material when App Users are using the Services;
Create cumulative statistical data and other cumulative information analysis and/or other conclusive information that is non-personal, of which we might make use in order to operate and improve our CityGuyd Properties and Services and to provide related services;
Prevent, detect, mitigate, and investigate fraud, security breaches or other potentially prohibited or illegal activities, including any breaches of this Privacy Policy, of our various Terms of Use, or of any other agreement which you are a party to;
Perform functions or services as otherwise described to you at the time of collection; or
Comply with any applicable rule or regulation and/or respond to or defend against legal proceedings brought against us or our affiliates.


Information regarding our Users will be maintained, processed and stored by CityGuyd and our authorized affiliates and service providers in the United States, and as necessary, in other territories, in secured cloud storage, provided by our third-party service providers.
While the data protection laws in the above jurisdictions may be different than the laws of your residence or location, please know that CityGuyd, its affiliates and service providers that store or process your Personal Information on our behalf are each committed to keeping it protected and secured, pursuant to this Privacy Policy, applicable law and industry standards, regardless of any lesser legal requirements that may apply in any jurisdiction. Specifically, each of our service providers that stores or processes your Personal Information either (i) assured us that it provides adequate safeguards to protect your rights to privacy, (ii) holds and processes such information on our behalf in a jurisdiction which has been determined to ensure an adequate level protection by the EU Commission, or (iii) if in the US, is certified under the EU-US Privacy shield framework.
You hereby accept the transfer and storage of information as described above.


We may publish open positions on our Website. In such event, CityGuyd welcomes all qualified candidates to apply to any of the open positions posted by sending us their contact details and CV (“Candidate Information”). Since privacy and discreetness are very important to our candidates, we are committed to keep Candidate’ Information private and use it solely for our internal recruitment purposes (including for identifying candidates, evaluating their applications, making hiring and employment decisions, and contacting candidates by phone or in writing).
Please note that CityGuyd may retain Candidate Information for a reasonable time period even after the applied position has been filled or closed. This is done so we can re-consider candidates for other positions and opportunities that may arise, use the Candidate Information as reference for future applications, and, in case the candidate is hired, for additional employment and business purposes related to their work.
If you previously submitted your Candidate Information to the CityGuyd and now wish to access it, update it or have it deleted from our systems, please contact us at


CityGuyd may share your Personal Information with third parties (or otherwise allow them access to it) only in the following manners and instances:
a. Third Party Services: We are partnering with a number of selected service providers, whose services and solutions complement, facilitate and enhance our own. These include:
third parties providing hosting, database and server co-location services: Google Cloud ML, Amazon EC2 servers, AWS, and Google Firebase; and
our business, legal and financial advisors (collectively, “Third Party Service Providers”).
Such Third Party Service Providers may receive or otherwise have access to your Personal Information, depending on each of their particular roles and purposes in facilitating and enhancing the CityGuyd Properties and Services, and may only use such Personal Information for such purposes and in accordance with this Privacy Policy. Such disclosure or access is strictly subject to the relevant services provider’s undertaking of confidentiality obligations, and the prevention of any independent right to use this data except as required to help us to facilitate or enhance the CityGuyd Properties and Services, unless you otherwise provide them directly with your express and separate consent. We remain responsible and liable for any Personal Information processing done by a Third Party Service Provider on our behalf, except for events outside of its reasonable control.
Law enforcement, legal proceedings, and as authorized by law: We may disclose or otherwise allow access to Personal Information pursuant to a legal request, such as a subpoena, search warrant or court order, or in compliance with applicable laws, with or without notice to you, if we have a good faith belief that we are legally required to do so, or that disclosure is appropriate in connection with efforts to investigate, prevent, or take action regarding actual or suspected illegal activity, counter terrorist financing verification requirements, fraud, or other wrongdoing.
Protecting Rights and Safety: We may share Personal Information with others, with or without notice to you, if we believe in good faith that this is reasonably required to protect the rights, property or personal safety of CityGuyd, any of our Users, or any member of the general public.
CityGuyd Subsidiaries and Affiliated Companies: We may share Personal Information internally within our family of companies or with our affiliated marketing partners (who represent us in your territory), for the purposes described in this Privacy Policy and in accordance with its terms, for which we remain responsible. In addition, should CityGuyd or any of its affiliates undergo any change in control, including by means of merger, acquisition or purchase of substantially all of its assets, your Personal Information may be shared with the parties involved in such event. If we believe that such change in control might materially affect your Personal Information then stored with us, we will notify you of this event and the choices you may have via e-mail and/or prominent notice on our CityGuyd Properties and Services.For the avoidance of doubt, we may share your Personal Information in additional manners, pursuant to your explicit approval, or if we are legally obligated to do so. Additionally, we may transfer, share or otherwise use Non-personal (including anonymized, statistical or aggregated) Information in our sole discretion and without the need for further approval.


If the law applicable to you grants you such rights, you may ask to access, correct, or delete your Personal Information, or if you are an App Users who is associated with another User’s account (which will be deemed hereunder as User Personal Information), that is stored in our systems or that we otherwise control. You may also ask for our confirmation as to whether or not we process your Personal Information or ask to withdraw any consent you have previously provided to us in connection with our use and processing of your Personal Information.
Subject to the limitations in law, you may request that we update, correct, or delete inaccurate or outdated information. You may also request that we suspend the use of any Personal Information the accuracy of which you contest while we verify the status of that data.
Subject the limitations in law, you may also be entitled to obtain the Personal Information you (or an App User associated with your account) directly provided us in a structured, commonly used, and machine-readable format and may have the right to transmit such data to another party.
You may request that we delete any and all information collected regarding the minor App User associated with your account that are using your account subject to your explicate informed consent and approval.
If you wish to exercise any of these rights or withdraw your consent, please contact us at When handling these requests, we may ask for additional information to confirm your identity and your request. Please note, upon request to delete your Personal Information, we may retain such data in whole or in part to comply with any applicable rule or regulation and/or respond to or defend against legal proceedings brought against us or our affiliates, or as we are otherwise permitted under such law applicable to you.
To find out whether these rights apply to you and on any other privacy-related matter, you can contact your local data protection authority if you have concerns regarding your rights under local law.


We may retain your Personal Information for as long as is legitimately necessary and only to the extent required for the achievement of the purposes listed under Section 4, including without limitation, as reasonably necessary to comply with our legal obligations and/or protect our legitimate interests and, with respect to data used for marketing activity, for as long as we have your consent therefor. We then either delete such Personal Information from our systems or anonymize it without further notice to you.


At CityGuyd, we believe in the importance of protecting the privacy of children online.  To subscribe to our Services or use our CityGuyd App, you must be over the age of sixteen (16). We do not knowingly collect Personal Information from minors under the age of sixteen (16) and do not wish to do so. We reserve the right to request proof of age at any stage so that we can verify that minors under the age of sixteen (16) are not using the Services.
To use the CityGuyd App or Services, a minor individual under the age of sixteen (16) must receive informed parental consent from his parents or otherwise from a legal guardian. Parents or legal guardians of a minors under the age of sixteen (16) can always review the Personal Information we may possesses, direct us to delete it or revoke our right to further collection. In the event that it comes to our attention that a minor under the age of sixteen (16) subscribed to the CityGuyd App, we will prohibit and block such User from accessing the CityGuyd App and will make all efforts to promptly delete any Personal Information stored with us with regard to such minor.
Other than as described herein, our Services are not intended to actively solicit sensitive Personal Information of any kind from children under the age of thirteen (13). If you believe that we have received information from or about a minor individual under the age of thirteen (13) without the active and verifiable consent of their parents or legal guardians, please contact us immediately at


We take great care in implementing and maintaining the security of the CityGuyd Properties and Services and our Users’ Personal Information that we collect and process. CityGuyd employs industry-standard procedures and policies to ensure the protection of Personal Information, and to prevent unauthorized use of any such information.
Please note however, that regardless of the measures we take and the efforts we make, we cannot and do not guarantee the absolute protection and security of any Personal Information.
We strongly encourage you to set strong passwords for your User account and to protect your account against unwanted access on your end (for example, do not share your login credentials with others, or allow them free access to your logged-in devices).
If you have any questions regarding the security of our App and Website, please feel free to contact us at


We may use certain monitoring and tracking technologies (such as “cookies” or “pixel tags”) to understand how you use our Properties and Services, including ones offered by Third Party Service Providers. These technologies are used in order to maintain, provide and improve our Properties and/or Services on an ongoing basis, and in order to provide a better experience to our Users. For example, these technologies enable us to: (i) keep track of and “remember” our Users’ preferences and authenticated sessions, (ii) secure our Website by detecting abnormal behaviors, (iii) identify technical issues and improve the overall performance of our Properties, (iv) create and monitor analytics, and (v) deliver you targeted advertisements that are more tailored to you based on your browsing activities and inferred interests and track ad performance (For more information about this practice, click here:
Learn more about your choices and how to opt-out of tracking technologies: Cookie Policy


You hereby agree that we may use your contact details provided during the filling of a contact form or during the registration process for the purpose of informing you regarding our products and services which may interest you, and to send to you other marketing material. You may withdraw your consent via sending us written notice by email to the following address:
Please note that the CityGuyd may also contact you with important information regarding our Properties. For example, we may notify you (through any of the means available to us) of changes or updates to our Properties, technical issues, or service maintenance, etc. You will not be able to opt-out of receive such service messages.


The terms of this Privacy Policy are an integral part of the CityGuyd App and Properties and will govern the use of the same and any information collected in the scope of such use. CityGuyd reserves the right to change this Privacy Policy at any time and in its sole discretion, so please re-visit this page frequently. We will provide notice of substantial changes to this Privacy Policy on the homepage of our Website or the landing page of the CityGuyd App, and/or we will send you an email regarding such changes to the email address that you may have provided to us. Such substantial changes will take effect seven (7) days after such notice was provided on our Properties or sent by email. Otherwise, all other changes to this Privacy Policy are effective as of the stated “Last Revised” date and your continued use of the Properties, the CityGuyd App or the Services after the Last Revised date will constitute acceptance of, and agreement to be bound by, those changes.


This Privacy Policy, its interpretation, and any claims and disputes related hereto, shall be governed by the laws of the State of Florida, without respect to its criminal law principles. Any and all such claims and disputes shall be brought in, and you hereby consent to them being litigated in and decided exclusively by a court of competent jurisdiction located in Broward County, Florida.
This Privacy Policy was written in English and may be translated into other languages for your convenience. If a translated (non-English) version of this Privacy Policy conflicts in any way with the English version, the provisions of the English version shall prevail.


If you have any questions (or comments) concerning this Privacy Policy, you are welcome to send us an email to: and we will make an effort to reply within a reasonable timeframe.
By contacting CityGuyd, and accessing the CityGuyd App and Properties, you warrant and agree that you are free to do so, and that you are not providing CityGuyd with information which violates any third party intellectual or privacy rights.